The purpose of a corporate seminar? To bring teams together and unite them around shared values! Listening and exchange between colleagues are at the heart of these special moments. To make it a memorable event, discover our 5 tips for organising a successful corporate seminar.

1. Determine the ideal corporate seminar format

The “top-down” corporate seminar, in which a few people pass information on to the others, is no longer in fashion. It must now be collaborative and “bleisure”-oriented, that is, include a “business” part and a “leisure” part.

That said, organising the corporate seminar must still go through a few essential planning steps:

• Define the objectives of your corporate seminar: is it to set the strategic priorities for the coming year? Strengthen team cohesion? Review the previous year? Embed a change?
• Determining the number of participants is also central: whom should I invite? Should I invite one department in particular? All employees?
• Set the ideal format for your seminar, taking into account the various workshops and activities: a morning? An afternoon? A day? Two days?

Remember that co-design is a fundamental trend in events: by involving employees upstream in some stages of the preparation, you allow them to get more involved in the seminar!

2. Find an exceptional venue

The choice of venue is essential for the seminar to run smoothly. Depending on the format chosen, there should be spaces for plenary sessions as well as for workshops or team-building activities, and suitable catering areas.

The atmosphere must be pleasant and convivial so that employees feel in a trusting environment and can exchange freely. Relaxation areas such as gardens or terraces are often a plus!
You can also opt for an unusual venue to take employees on a journey and stimulate their creativity.

3. Encourage collaborative working methods

A corporate seminar helps strengthen team cohesion, which is why it is necessary to highlight the benefits of collaborative working at this event: workshops and reflection should be carried out in teams.
The aim of collaborative working is to develop creativity, communication and motivation within teams. Why not use this seminar to introduce new ways of working together and bring out solutions? Disruptive meetings are the perfect example!

4. Bring people together around an unusual activity

In a memorable corporate seminar, you need to make an impression. For that, there is nothing like an unusual, playful activity that is meaningful for employees. Try to combine business with pleasure: a fun activity to bond teams!

Much more than a simple moment of relaxation, team building creates bonds and pushes people to surpass themselves as a team. Many team-building activities exist: escape games, treasure hunts, cookery classes, short-film shoots, perfume-making workshops and many more!

5. Leave time for informal moments

Careful planning in advance is essential for your seminar to run smoothly, but do not forget to leave time for informal meetings and exchanges between colleagues.

Coffee breaks, meals and evenings are conducive to discussion. They are an opportunity to talk about the day’s activities, about the company, or to exchange in a more personal way.

During an often busy day, employees need to relax for a few moments!

These tips are designed to help you with the organisation, set-up and above all the success of your corporate seminar. So, to recap, the watchwords of the seminar 2.0 are: collaboration, disruption, cohesion and exchange!